About Our Retail Shelving & Refrigeration Company

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Company profile & core capabilities

Company Profile

A company overview focused on shelving, refrigeration, store planning and global delivery.

Company positioning

We help customers move from individual product purchasing to complete store delivery through shelving, refrigeration, space planning, installation and after-sales support.

In-house manufacturing Turnkey CAD design Integrated shelving & refrigeration Cross-border project delivery Installation & after-sales support

1200+ Stores & projects served

30+ Countries & regions

18+ Product categories

7 steps Standard delivery workflow

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Brand purpose & customer value

Our Story

Our growth from improving individual store displays to delivering complete commercial spaces.

01

Starting with merchandising efficiency

We first focused on shelving structures, customer flow and merchandising efficiency so compact stores could use clear, durable and maintainable display systems.

02

From individual products to turnkey solutions

As customer requirements grew, we combined shelving, refrigeration, lighting, checkout and storage into coordinated store solutions.

03

Standardizing delivery

Drawings, configuration lists, sampling, production, packing, logistics and installation are standardized for reliable cross-regional delivery.

H

Company growth timeline

Company History

A timeline of our development from manufacturing to global project delivery.

2016

Manufacturing and design team established

Established core capabilities in shelving, refrigeration and store-space planning.

2018

Expanded retail product portfolio

Added convenience-store shelving, fresh-food displays, open multidecks and modular refrigeration.

2021

Launched cross-regional project delivery

Built a one-stop workflow from requirement briefing to logistics and installation.

2024

Expanded digital presentation capabilities

Introduced 3D visualization, digital showrooms, product customization and online inquiries.

2026

Expanded into global markets

Upgraded global coverage, certification presentation and brand content.

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Global business coverage

Global Coverage

Our project and service coverage across major international markets.

GLOBAL Business Coverage

China & Asia-Pacific

Supermarket, convenience-store, fresh-food and chain-retail projects.

Middle East

Retail cold-chain, modular refrigeration and turnkey store packages.

Europe

Standardized shelving, display equipment and custom merchandising.

North America

Warehouse retail, convenience-store and premium supermarket configurations.

Africa

Cost-effective shelving, refrigeration and store infrastructure.

South America

Localized merchandising, logistics packing and after-sales support.

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Manufacturing & quality credentials

Certifications

ISO, CE, SGS, test reports and other manufacturing credentials.

Quality System

ISO Quality System

Company quality-management-system certification.

CE Compliance

CE Compliance Documents

Compliance documentation for export products.

SGS Report

SGS Test Reports

Third-party testing and material reports.

Manufacturing

Manufacturing Certificates

Evidence of manufacturing, quality-control and equipment capabilities.

T

Brand trademarks

Trademarks

Company, product-brand and international trademark registrations.

Main Brand

ShelfCool Trademark

Main brand trademark registration.

Product Brand

Refrigeration Product Trademark

Trademark information for refrigeration and cooling equipment.

Global IP

International Trademark Registrations

Trademark protection documents for international markets.

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Content & design copyrights

Copyrights

Copyrights covering website design, catalogs, product imagery and store-layout plans.

Website Design

Website Visual Copyright

Copyright for website pages, visual assets and brand content.

Catalog Copyright

Product Catalog Copyright

Copyright for product catalogs, brochures and engineering drawings.

Store Layout

Store-design Copyright

Copyright for floor plans, traffic-flow planning and merchandising solutions.

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Digital-system copyrights

Software Copyrights

Software copyrights for digital tools, quotation systems and product presentation platforms.

Customizer

Product Customization System

Software copyright for 3D product customization and visualization.

Order System

Order Tracking System

Software copyright for order tracking and project management.

Layout Tool

Store Solution Configuration Tool

Software copyright for store zoning, product matching and solution output.

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Structural & design patents

Patents

Patents covering shelving structures, refrigeration components, connectors and industrial design.

Utility Model

Modular Shelving Structure Patent

Patents for shelving connectors, shelves and upright structures.

Refrigeration

Energy-efficient Refrigeration Patent

Patents for refrigeration cycles, air channels and insulation structures.

Design Patent

Retail Display Design Patent

Patents for industrial design and merchandising combinations.

J

Careers & open positions

Careers

Open positions in international sales, structural design, project delivery and after-sales support.

International Sales Manager

Global clients / remote communication

Develop international customers, follow inquiries, prepare quotations and advance orders.

Send inquiry

Structural Design Engineer

Factory / design center

Design shelving, refrigeration and retail display structures and produce drawings.

Send inquiry

Project Delivery Manager

Project sites / travel

Coordinate schedule, logistics, installation and project acceptance.

Send inquiry

After-sales Service Engineer

Regional service

Provide installation guidance, maintenance support and customer training.

Send inquiry

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Corporate & project videos

Corporate Videos

Corporate, factory, product installation and customer project videos.

Corporate video Enter an MP4 URL in the admin system to replace this area with the actual video.

Company History

Company Profile

Company positioning

Our Story

Starting with merchandising efficiency

From individual products to turnkey solutions

Standardizing delivery

Company History

Manufacturing and design team established

Expanded retail product portfolio

Launched cross-regional project delivery

Expanded digital presentation capabilities

Expanded into global markets

Global Coverage

China & Asia-Pacific

Middle East

Europe

North America

Africa

South America

Certifications

ISO Quality System

CE Compliance Documents

SGS Test Reports

Manufacturing Certificates

Trademarks

ShelfCool Trademark

Refrigeration Product Trademark

International Trademark Registrations

Copyrights

Website Visual Copyright

Product Catalog Copyright

Store-design Copyright

Software Copyrights

Product Customization System

Order Tracking System

Store Solution Configuration Tool

Patents

Modular Shelving Structure Patent

Energy-efficient Refrigeration Patent

Retail Display Design Patent

Careers

International Sales Manager

Structural Design Engineer

Project Delivery Manager

After-sales Service Engineer

Corporate Videos

Corporate Profile Video

Product Installation Video

Customer Project Video